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Coach 360

Apr 19, 2021

"Deep down, our players want discipline. They want accountability."

Chris Dudley, AC at Cinco Ranch HS, builds TRUST in his program with clear and consistent communication; "Aggressively over communicating" is how he puts it. With that trust in place, he is then able to hold his athletes to clear standards that set them up to succeed on the field and off as they learn to sign their name to something worthwhile and live up to the standards they've agreed upon. 

Key Takeaways:

  • "To succeed in life you need some measure of organization."
  • Productive doesn't equal finished. Sometimes we simply move the ball forward.
  • Having players sign to a contract cuts through the haze of uncertainty.

Contact Chris Dudley at

To learn more about the 2Words Character Development Curriculum, please email Colton at or visit our website at